Behavioral Economics





NFC, QR codes and Barcodes

The table below gives a basic comparison between these approaches. NFC can work in tandem with either QR or Bar codes, particularly with QR codes where owners of older phones without NFC can still access the same content.



NFC QR Codes Barcodes
Security
Price
Readability
Flexibility
Design

NFC


Security

nmarkyellow

The short range nature of NFC, typically you need to be within a centimetre of the tag, makes it very hard to eavesdrop on a communication between a phone and a tag.

Our tags are from leading NFC inventor and innovator NXP and have additional security such as a unique identification number that is hard coded during production and cannot be changed.


Price

The price of NFC chips and their programming is coming down but remains relativeley expensive in comparison to QR and Bar codes especially.

At this time we would not advise companies to universally adopt NFC unless there is a solid business case for doing so.


Readability

As long as the phone is within the read range of the tag it will work.

This includes on and through glass, plastic, wood, ceramics and other materials and on metal.

Readability is not impacted by factors such as light or visibility.


Flexibility

Can deliver highly varied content, see here. Click 'back' on your browser to return to this page.

Three different types of chip, normal, on-metal and internal allow use on a variety of implementations.

Readability is not impacted by factors such as light or visibility.


Design

No design limitations





QR Codes


Security

qr-code

Insecure, easily copied and cloned.


Price

Extremely cheap.


Readability

New iPhones from iPhone XS, XR and XS Max will come with a pre-installed app. On Android must download an app.

Readability is impacted by factors such as light or visibility.


Flexibility

Can deliver much the same content as NFC.

Easily damaged making it unreadable.


Design

Has to be visible to work. Regarded as ' very ugly' by designers.






Barcodes


Security

barcode

Barcodes can easily be copied and cloned or damaged making them unreadable.


Price

Extremely cheap.


Readability

Have to download and install an app.

Readability is impacted by factors such as light or visibility.


Flexibility

Will only deliver basic information.


Design

Has to be visible to work. Regarded as 'ugly' by designers.




Got a question Need some advice? Got an idea?


Get in Touch



Give us a call

Phone: +44 (0)1892 890609

Leave us a message